Vowel Movement: Consonant Explosion More Unnerving Than A Cold Plunge

Following in the footsteps of some of Reston's trendier, or at least blockier, apartment complexes, this vaguely Welsh-sounding business is currently under construction in RTC West, whatever that is. For those of us over the age of 27 and/or not goatee-adorned "brand consultants," this loosely translates to "Sweathouse" in English, and will apparently be a place where you can sit in an infrared sauna followed by a cold plunge to, wedunno, sweat all the vowels out of your system?

We've got a fever, and the only cure is more consonants!

We're old enough to have the name, like Proust's madelines, spontaneously remind us of some of our favorite TV sitcom characters:

Who among us didn't laugh along with the SWTHGZ, the end.