Wow, the Reston Association's fancy new "web site" looks like
a million bucks $100,000! Which is only apt, since that's what it cost. SRSLY. Give us some outrage-inducing blockquote, BFFs at Reston Now:
RA spokeswoman Kirsten Carr said the new site is “the culmination of a year-long process that included both outside design consultation and internal staff planning.”Wow. Doing some back-of-the-envelope calculations, that's 100,000 times the design budget of this filthy "web log."
RA hired Reingold, a communications and marketing firm, in 2013 to assist RA with an overall communications strategic plan design, which included a website renovation, said Carr.
The board approved $100,000 in the 2014 budget to redesign to meet the findings of the strategic plan process and community interviews, she said.
But before you head off to the earth-toned barricades, let's look at the good things about the site. They got rid of the hokey, non-Reston-like clip art we gave them grief for during their last redesign, way back in ought-nine. The colors are nice! And included in that sum, at no extra charge, is that fancy "infinite scrolling" that all the cool responsive design kids are talking about. No need to click around looking for where to buy your pool passes, just keep scrolling until you find what you're looking for! All in all, it'll be a place where we'll be proud to pay our assessment next year. And after only 155.76 more years, we'll have paid off the cost of the redesign, by which time the Internet will be beamed directly into our cyborg brains, the end.